LIFE IMITATES ART

Sunday’s lead article in the Business section of the May 2 NY Times brought to mind a passage in my forthcoming novel, The Partnership. It’s a legal thriller set against a power struggle at a fictional firm that has embraced biglaw’s twenty-year transformation from a profession to a bottom-line business.

First, the passage from my book, which will be available later this month:

“The crash of 2008 stalled a great run for most large firm equity partners. A year earlier, Michelman & Samson’s average partner profits had grown to almost $3 million. The reasons were obvious: the ratio of all attorneys to equity partners — a number that managers called leverage — doubled from three to six in only ten years. The firm tripled in size to more than two thousand attorneys in a dozen offices around the world. Average hours climbed as yearly billing rate increases far outstripped inflation. Trees, it seemed, really did grow to the sky.

“Michelman & Samson’s balanced portfolio of client work had historically provided protection against the vagaries of the business cycle…For some reason that mystified the firm’s Executive Committee, diversification wasn’t working as well this time. The lucrative corporate venture capital practice had led the firm’s fortunes upward, and it experienced the leading edge of the coming collapse. The transactional pipeline dried up first…The restructuring group picked up some of the slack, but not enough to maintain the historic profits of earlier times. Even worse, the uproar over executive compensation threatened to spill over into bankruptcy courts….”

Which brings me to the Sunday Times article. (http://www.nytimes.com/2010/05/02/business/02workout.html?) Throughout the current Great Recession, some lucrative pockets of biglaw have fared pretty well. For example, overall average equity partner profits of the Am Law 100 (released last Thursday) actually rose slightly in 2009 — even though gross revenue, headcount, and revenue per lawyer fell.

Is the leverage-billable hours model that produces such results sustainable? I don’t know, but it faces a new assault. Kenneth Feinberg, the Washington lawyer who serves as the “pay czar” for banks receiving tax dollars, received another assignment last June. The court in the Lehman bankruptcy appointed him to monitor attorneys’ fees in the case.

“Unemployment is over 9 percent, and to be paying first-year associates $500 an hour angers the public,” the Times quotes him. “People read about all of this and say that lawyers and the legal system are one more example of Wall Street out of control.”

The 77-year-old dean of the bankruptcy bar, Harvey Miller, responded with a spirited defense of the $164 million that his firm reportedly has incurred as Lehman’s lead counsel since its 2008 bankruptcy filing:

“If you had cancer and you were going into an operation, while you were lying on the table, would you look at the surgeon and say, ‘I’d like a 10 percent discount…This is not a public, charitable event.'”

Miller sat on his firm’s management committee for 25 years. Where should I begin an analysis of what his remarks reveal about my once noble profession? 

Here’s one place: American Lawyer reported last week that the average equity partner profits of Miller’s firm — Weil Gotshal — increased to more than $2.3 million in 2009; their percentage of equity partners declined.

Here’s another: how many doctors make more than $1,000 an hour?

Here’s yet another: the Times noted that Miller’s firm also received $16 million in connection with the General Motors bankruptcy. Weren’t “public” taxpayer dollars involved in that one?

More thoughtful biglaw law attorneys declined to take the bait and refused comment to the Times.

Harvey won’t enjoy my novel.

LIZARD-BRAIN REMNANTS…

Tuesday night’s Nova episode on PBS –“Mind Over Money” (April 27) — waded into the continuing debate over what went wrong to produce the recent economic collapse. Coincidentally, Goldman Sachs executives spent the day explaining themselves to the Senate Subcommittee on Investigations. Meanwhile, biglaw leaders around the world anxiously await the April 29 release of this year’s Am Law 100 rankings.

Maybe these things are related.

Nova interviewed scientific researchers who think they’ve identified the human brain’s unique response to money. MRIs show that it activates deep recesses in the mind — areas that evolutionists believe we share with the earliest forms of life, such as lizards.

Once engaged, those impulses become as powerful as any addiction and as strong as the instincts for sex and survival. They dominate our actions in ways that explain why, for example, people hold on to losing stocks too long and new participants in an auction experiment routinely bid more than $20 for a twenty-dollar bill. It’s not just that the efficient markets model of economic rationality fails; affirmatively irrational behavior takes over.

If these researchers are correct, money itself triggers something that can combine with competition and ego to produce a dangerous mix. When a subconscious reaction to dollar signs overrides rational thought, the resulting decisions can be — shall we say — problematic.

What’s the connection to Goldman Sachs and the Am Law 100? I’m not suggesting that obviously intelligent people at GS did anything illegal. Judges and juries will make that determination someday. Nor am I criticizing leaders of large or small law firms who pay attention to revenues and costs because they need to make a living, just like everybody else. The practice of law has never been an eleemosynary endeavor and never will be.

Still, the research shines an interesting light on the intersection of human behavior and free market capitalism. Just as stratospheric quarterly profits propelled Goldman to develop novel vehicles that continued to feed its insatiable profits beast, perhaps the fixation on annual Am Law rankings triggers an inner impulse in biglaw leaders that even they themselves don’t realize. When a money-laden thought — like average equity profits per partner — becomes a definitive decisional metric that defines professional standing and institutional culture, does reason become a casualty?

If so, what’s the antidote?

Perhaps it doesn’t matter. There’s not much incentive to recover from a socially acceptable addiction that defines who too many of us are.

GOLDMAN SACHS — AN INITIAL OBSERVATION

Media coverage since the SEC initiated its controversial enforcement action against Goldman on April 16 has reminded me of a conversation I had a few years ago with one of my kids’ twenty-something friends.

Immediately after college, he took an entry level position at Goldman. At the time, he properly regarded his offer as the ultimate reward for a distinguished record coupled with extraordinary personal charm. He didn’t know whether GS was the beginning of an investment banking career, but he hadn’t ruled it out. The pay was good and his student loan repayment program beckoned. (Sound familiar to any recent law school grads out there?)

At first, his enthusiasm was infectious:

“I’m getting pretty interesting assignments, including travel to attend presentations with more senior people. I’m working long hours, but the money is good. It’s nice to repay my loans and save a little money.”

Two years later, he was still working 16-hour days and his BlackBerry felt like a very long leash — or a choke-collar — that he could never remove.

“Here’s the real problem,” he told me. “When I look up at the successful people above me, I can’t find anyone whose life I’d want. The pressure, stress, and long hours never end. That’s a problem.”

I told him he had his eye on the right ball: look up the food chain and decide whether anyone leads the life you envision for yourself. When he completed repaying his student loans a year later, he quit to pursue a completely different line of work. He’s making less money, but his life is better.

Maybe his story doesn’t matter because he never belonged in investment banking in the first place. Then again, maybe his story — and his observations — are not unique to Goldman or investment banking or even biglaw. Like many talented young people who would have benefitted their organizations in the long-run, short-run reality drove them away.

Who will get this message to the top of such institutions? A recent NY Times article reveals the challenge, especially to any firm that is wildly successful in its financial mission of maximizing short-term profits:

“Even insiders acknowledge that Mr. [Lloyd] Blankfein [Goldman’s CEO], a former trader, has remade Goldman Sachs. He has built a giant powered by formidable trading operations rather than by bankers who give advice to corporate clients and help them raise money. In the past, Goldman was often run by two senior executives; one from trading and one from banking. Under Mr. Blankfein, the traders have consolidated their power.” (http://www.nytimes.com/2010/04/20/business/20blankfein.html?pagewanted=1)

Is it a problem? Here’s the rest of the NY Times quotation that caught my eye:

“Mr. Blankfein has surrounded himself with like-minded executives — ‘Lloyd loyalists,’ as they are known — plucked from the trading ranks….”

Are such lieutenants less likely to tell the emperor the truth about  his new clothes when he needs to hear it? It’s a question that many biglaw firm leaders might ponder as they strive to maximize profits per partner at the expense of other values that are less easily quantified. Maybe a biglaw episode of Undercover Boss would help.

THE US NEWS RANKINGS ARE OUT!

[UPDATE: This post first appeared on April 16, 2010. On January 1, 2011, Northwestern’s former dean, David Van Zandt, became president of The New School in New York.]

Earlier this week, I spoke with one of my former Northwestern undergraduate students. Headed for a top law school this fall, he surprised me with this remark:

“A lot of my classmates are waiting to send in their law school deposits until the latest US News rankings come out this week.”

Seriously?

Virtually every law school dean has condemned US News’ annual effort to do for law schools what the Am Law 100 has been doing for big firms. Those of you reading my “PUZZLE PIECES” installments know that annual profits-per-partner rankings haven’t brought out the best in us. It’s all part of a larger contemporary phenomenon: the MBA mentality of misguided metrics.

Unfortunately, students aren’t listening to the unanimous chorus of skeptical law school deans. It’s easier to follow the simplistic approach of a lonely outlier, Northwestern’s David Van Zandt: however wrongheaded, metrics matter.

For a decade, he has refused to join colleagues criticizing US News’ fatally flawed methodology. (See, e.g., Brian Leiter’s analysis) A self-styled maverick, Van Zandt insists that ratings are relevant consumer information.

His position proves too much. Not all misinformation should be allowed to pollute decision-makers’ minds. That’s why fraud and misrepresentation causes of action exist. There’s another problem: pandering to the US News criteria distorts law school administrators’ decisions. Once misguided metrics become governing principles, thoughtful reflection disappears. Teaching to the test is easier than creating imaginative lesson plans.

Lately, metrics seem to be foresaking the maverick. In 2009, Northwestern dropped from 9 to 10 in the US News overall standings; this year, it fell to 11.

Rationalizing the decline, Van Zandt says that his innovative programs haven’t gained traction because of “resistance within a conservative profession.” He argues from aneccdotal evidence that the future will vindicate him. Apart from his inconsistency in crediting a positive rating that suits his purposes but discounting it when things breaks badly, some might accuse him of magical thinking.

Is it time for Van Zandt to back away from his isolated defense of the US News listings? Sure, but it won’t happen. In an April 13 Above the Law post, he urges even more rankings, however dubious their value.

In the end, he’s a misguided metrics kind of guy — at least until Northwestern drops again next year. [UPDATE: It did — to 12th, but by the time the news hit, Van Zandt had already left to become president of The New School in New York.]

AND HUBRIS, too

David Brooks is right on this one — and the legal profession is Exhibit A.

Before resuming my imagined cross-examination of a distressingly real biglaw senior partner in “PUZZLE PIECES,” I want to pause on Brooks’ April 9 NY Times column. He makes my point in a broader context: the pervasive absence of thoughtful reflection that passes for leadership is not unique to big law firms.

Looking at corporate America, he asks, “Who’s in charge?”

Then he answers his own question: “They are superconfident, forceful and charismatic.”

To these characteristics, I would add another: hubris.

Having navigated internal politics to reach the pinnacle of power in their organizations, they don’t revisit their guiding principles. Armed with an MBA (or at least, the equivalent mentality of misguided metrics), they validate their governance using the same criteria that swept them to the top.

As a result, attorneys who enjoyed every advantage as they rose through the ranks have now tied themselves to a mypoic view that encourages them to pull up the ladder on their kids’ generation. Compared to the growing national debt that preoccupies many with concern for our progeny’s well-being, baby boomer greed is wreaking far more enduring havoc.

Brooks argues in favor of an alternative style: the humble hound — a leader who combines “extreme personal humility with intense professional will” and “thinks less about her mental strengths than about her weaknesses…She understands she is too quick to grasp pseudo-ojective models and confident projections that give the illusion of control.”

To save them from themselves, big law firms need more such leaders. But who will mentor candidates through the daunting journey into equity partnerships and then upward?

Certainly not 64-year-old senior partners who don’t think about their own retirements until they receive lists of firm nominees for their management committees, only to find that because of advancing age their names aren’t on them.

What can you say about a leader for whom the approach of a 65th birthday comes as a surprise?